The term "GREEN" is the most abused phrase in today's marketplace. The term has become a sales gimmick and it seems arguments for every product are being made to grab onto the GREEN Bandwagon. A really Green approach: (Our movie page - large files but worth the wait)
The vast majority of our jobs are anticipated to last for 100 years or more. Thereby, our clients are not contributing to the viscous cycle of “temporary retrofitting” that is causing great strain on our environment and the landfill industry. The “temporary retrofitting,” as we refer to it, is really the status quo of our industry. The drive for most contractors tends to be the meeting of the “perceived goals” of the majority of the public. We contend that given the educated choice, many consumers would make a choice for premium services and to install products of significant value, fully expected to far outlast the mortgage on their homes. We have endeavored to expose the lies within the industry and the warranties of worthlessness that are being sold as “true value.”
The best way to ensure a quality and lasting job is to engage the services of a contractor that knows the industry and shares your vision. The call from the public is for “maintenance free” exteriors. We are here to educate you that there is no such thing, but there is strong reason to believe that with minimal attention and upkeep, a real exterior of solid materials and workmanship will deliver lifetimes of enjoyment, value, and real watershed protection.
We recycle all debris. Unlike many companies within our industry, we install “low environmental impact” products that last a long, long time and contribute to less stress on the environment than the products of the status quo. We use post consumer recycled products whenever possible. We stay away from petrochemically produced products that don't perform as promised.
We reject the “quick fix” approach to home improvements and the systems and products that cause great stress on our environment. In following our simple example, we feel the industry is awakening and turning from the “Tin Man” mentality.
The “Tin Man” mentality of the twentieth century has flourished since post WWII. It has been a "Cover-All” mentality that FSI & company has exposed and revealed as a fraud. Our company has been threatened by the power brokers of this industry to take down specific references to certain products and we have complied with federal law in doing so. We still say, however, that neither does the “Cover-All” mentality protect, any more than it lasts. Landfills are filled with home improvements that only last for a decade or two, and with the rotting wood produced by a failed philosophy. Our industry has sold itself to chasing the “perceived goals,” or should we say the “dreams” of the American Homeowner. There are a few in this business that will always buck this trend. Those that appreciate real craftsmanship won’t lend themselves to a lie. Yes, we just called this “Cover-All” mentality a lie!
These "Tin Man," or "Cover-All" retrofits are cheaper, but are not always cheaper for the homeowner as crafty sales people build value on a lie that is not even known to them. That is right, they don't even know and what is worse the installers that follow don't either. Yes, that is right; these folks don’t even know that the goods and services they sell and install are prone to failure, and for the unsuspecting homeowners, even much less is understood. The reason is that most people working in the business don't stay in it long enough to really learn the trade, plain and simple. And so goes the trend, one that keeps on going and repeating itself. We say "NO!" to the trend, the mindset, the methodology that yields a flawed trade.
With the Tin Man trades in the post WWII also came the beginnings of New Growth Wood production. The harvest of New Growth Wood in our days and the use of it in New Construction, combined with leaking exteriors, should be of great concern to homeowners.
Everyone says they are the best, but we will only install the best. We will not offer products and services, within which we do not have full faith. You will not get second best from us. You will, however be educated as to the right way to approach your project for a lasting job and one that upholds and embraces the architectural intent of your home. We offer options; however the options we offer will perform and fit our simple mission.
